Click through your app before it's built.
The idea lives in a slide deck and a few sketches, and nobody knows if users will get it until the money is spent. For a founder or a product team about to spend months on version 1, a wrong guess is the most expensive kind.
Skip this if you already have tested designs. Go straight to version 1.
- What you get
- A clickable prototype in the first week, then a plan and a fixed estimate for version 1
- Time
- 1 to 2 weeks, as part of the AI blueprint
- Price
- US$1,800 fixed, taken off your first month
- We need from you
- Your idea, who it's for, and two or three people to try it
Sketched, clicked, tested.
The main journeys of your app as a prototype you can open on a laptop or a phone.
Sample answers, drafts or extractions in the prototype, so you see how the AI part feels.
Two or three of your users click through it, and we note where they get stuck.
The prototype ends with the architecture, the version 1 scope and a fixed estimate.
One week to a prototype, one more to a plan.
The prototype is the first week of the AI blueprint. The second week turns what we learned into a plan and a fixed price.
What we learn
The problem, the users, and what the app must do on day one.
What we build
The main screens and journeys as a clickable prototype, with sample AI output.
What we test
Two or three users try it while we watch, and we fix what confuses them.
What you get
The prototype, the architecture and a fixed estimate for version 1.
The demo needs a bigger screen, so it opens full screen on a phone.
Patients book, fill in forms and get reminders.
- Days 2 to 4
Three screens: find a time, AI intake, confirmed.
- Day 5 test
3 users tried it, and all 3 booked a visit.
- Where they stuck
2 of 3 missed the Tomorrow tab, so it's now the default.
Week 2 turns it into the architecture and a fixed estimate.
Task success 0.92 · bar 0.80Prototype, then version 1, then run it.
The prototype is a fixed fee and is yours to keep, whoever builds the app.
AI blueprint
A clickable prototype in the first week, then the architecture and a fixed estimate.
- Time
- 1 to 2 weeks
- Price
- US$1,800 fixed
- Ends with
- A prototype and a plan you own
Version 1
The app built from the prototype, one 5 to 6 week phase at a time.
- Time
- 5 to 6 weeks a phase
- Price
- From US$7,200 a phase
- Ends with
- A live app
Run and grow
Support, or a monthly team for new features.
- Time
- Monthly
- Price
- From US$599 a month
- Ends with
- A report every month
In US dollars · monthly plans on the pricing page
Estimate this build.
The prototype is US$1,800 fixed. Answer three questions and the estimator sizes the version 1 that follows it.
Prototype US$1,800 fixed · version 1 from US$7,200 a phaseYou may not need us. Here's how to tell.
Design tools and AI app builders make prototypes too. If one covers what you need, use it. These are the usual options and where each one stops.
Figma
Designs screens and prototypes, and Figma Make builds them from a prompt.
Gives you screens and a prototype, not a costed plan for version 1.
Lovable
Builds a working web app prototype from a description.
Fast to start, harder to turn into a secure version 1 on your data.
Bolt
Builds, runs and hosts web apps from prompts in the browser.
A hosted app, not a costed plan for the full build.
That is where a prototype tool runs out, and where the AI blueprint earns its fee.
Yours to keep, whoever builds it.
The prototype and the plan are yours. If you build with someone else, they start from a tested design and a clear scope.
We sign an NDA before the first call if you want, and you own everything we make.
The prototype uses sample data, so nothing sensitive is needed in week one.
Every change in week one comes from watching real users try it.
You do: version 1 with us, with someone else, or not at all.
Proof
It's the first of our six rules: a clickable prototype in the first week, so you see the app before you pay for the build.
Same week, different idea.
Not sure this is your problem? These three use the same parts for a different job.
A mobile app idea for founders
The main journeys on a phone, ready to show investors and early users.
See all use cases →A new feature for product teams
An AI feature mocked inside your current product, tested before your team builds it.
See all use cases →An internal tool for ops teams
The screens your team would use every day, tried by the people who'd use them.
See all use cases →Questions
Is the prototype a real app?
It's clickable, not coded. It shows the screens and journeys with sample AI output, so you can test the idea fast.
What if users don't get it?
That's the point of week one. We change it and test again before anyone spends money on the build.
Do we have to build with you?
No. The prototype, the plan and the estimate are yours to take to anyone.
How much does it cost?
US$1,800 fixed for the AI blueprint, prototype included, and it comes off your first month if you go on.
Can it show the AI working?
Yes, with realistic sample answers, drafts or extractions, so you see how the AI part will feel.
What do you need from us?
The idea, who it's for, and two or three people who'd use it.
Get this scopedin 30 minutes.
Bring your idea and who it's for. You leave with a written next step and a start date for the first week.
India time · confirmed on Cal ID